10+years in digital marketing
5 in 1ads, websites, apps, bots, AI
15 minlead response time during business hours
0 ₸for an audit, media plan and consultation
Why SALER.KZ

One specialist instead of five contractors

When ads, the website and CRM are handled by different people, leads get lost in between and no one is to blame. I'm responsible for the whole chain.

Different contractors

  • The targeting specialist blames the website, the developer blames the ads, and still no leads
  • The agency manager passes your tasks on to an intern
  • Everyone tracks "their own" metrics: reach, clicks, rankings
  • A one-year contract and penalties for cancellation

Working with me

  • One point of responsibility: from the ad click to the lead in CRM
  • You talk directly to a specialist with 10+ years of experience
  • The key metric is cost per customer and ROI
  • Monthly payment, all accesses and ad accounts belong to you
Case studies

Real numbers from ad accounts

Yandex Direct, Google Ads, Meta and TikTok over the past year: B2B leads from 982 ₽, e-commerce — $1.40 per conversion, an app — from $0.37 per conversion.

B2B · labels and stickers · Russia
982 ₽average cost per lead

Labels and stickers for business

Goal: A steady flow of label and sticker printing orders from companies across Russia.

What we did: Search ads on queries with intent to order a print run and Yandex Advertising Network on lead-based auto strategies, separate campaigns for labels and packaging, Metrica goals for the form, contacts and calls.

1 717leads per year
982 ₽per lead
Yandex Directsearch and ad network
Mobile app · Kazakhstan
$0,37cost per conversion in Google Ads

App for drivers and passengers

Goal: App installs in Almaty, Astana, Aktobe, Kyzylorda, Taraz, Semey and other cities.

What we did: Google Ads app campaigns with a target cost per conversion and Meta Ads on Android and iOS, separate setups for drivers and passengers, geo-targeting by city.

117 thousandconversions in Google Ads
11 thousandinstalls in Meta at $0.81
62 mlnimpressions
E-commerce · footwear · TikTok
$1,40cost per conversion

BELLIMO online shoe store

Goal: Sales of shoes, loafers and boots across Kazakhstan via a catalog website and WhatsApp.

What we did: A catalog website on Tilda with prices and promotions, TikTok Ads optimized for leads: 500+ tests of "video + audience" combinations, the best ones were scaled.

10 604conversions
$0,06per click
28.6 mlnimpressions
View website →
Construction · frame houses
3 189 ₽per messenger inquiry

Turnkey frame houses

Goal: Leads for house construction: an expensive product with a long decision cycle.

What we did: Search and ad network traffic to a quiz website, retargeting to those who started the quiz, a separate goal for messenger clicks, conversion-based auto strategies.

254messenger inquiries
164quiz leads
33 ₽average cost per click
B2B · lanyards · Russia
3 979 ₽cost per inquiry

Custom logo lanyards

Goal: Bulk orders from companies and event organizers.

What we did: Search and ad network on queries with bulk purchase intent, product gallery, retargeting, end-to-end analytics up to the order.

1 128inquiries per year
706orders at 6 358 ₽
4.5 mln ₽annual budget
B2B · event wristbands · Russia
3 282 ₽cost per lead

Event control wristbands

Goal: Leads from festival, club and water park organizers.

What we did: Managing the account since 2021: campaigns by wristband type (silicone, paper, control), branded search, product campaigns, conversion-based auto strategies.

927leads per year
3 282 ₽per lead
since 2021managing the account
Beauty · Ust-Kamenogorsk
from $1per started chat

BEAUTYCENTER.KZ — beauty salon

Goal: Open a salon (manicure, lashes, brows, hair removal) and fill the specialists' schedules right away.

What we did: A Tilda website with online booking and Instagram ads optimized for chats ahead of the opening. Before that we ran ads for the LASHROOM.OSKEMEN studio.

$1–4per chat
Instagramchannel
website + targetingturnkey
View website →
Entertainment · paintball
1 788 ₽per website lead

Paintball club: ads from scratch

Goal: Bookings of games for holidays and corporate events from a new ad account.

What we did: Search on "paintball + city" queries, interest-based ad network and Campaign Master, goals for form submissions and calls.

44leads since July 2026
23 ₽cost per click
79 thousand ₽total budget
Dental clinics · Instagram / TikTok
$1–5cost per lead

Leads for dental clinics

Goal: A flow of new patients for consultations, treatment and implants.

What we did: Offers based on the clinic's USP and promotions, video creatives featuring doctors, lead forms and booking via WhatsApp.

$1–5per lead
Instagram, TikTokchannels
$1–3 thousandmonthly budget

Figures from client ad accounts in Russia and Kazakhstan. Results depend on the niche, USP and average order value — I give a forecast for your niche after a free audit.

How we work

How we get started

Transparent at every stage. The first two steps are free and with no obligation.

Request and introduction

You leave a request, I ask 3–4 questions via WhatsApp or by phone.

15 minutes

Free audit

I review your ads, website, competitors and niche. I find growth points.

1–2 days

Strategy and estimate

Lead forecast, work plan, timeline and a fixed price.

1–2 days

Launch

Ads, website or development — according to the agreed plan.

from 3 days

Growth

Weekly reports, tests and scaling what works.

every week
Yevgeniy Khristolyubov — founder of SALER.KZ YK
Yevgeniy KhristolyubovMarketer, targeting specialist, search advertising expert
About me

"I've been running ads for 10 years and keep seeing the same thing: businesses pay for clicks, not customers. My job is to make every tenge you invest come back as leads."

  • 10+ years in performance marketingTargeted and search advertising for small and medium businesses in Kazakhstan
  • Dozens of nichesBeauty and dental clinics, product businesses, B2B wholesale from China, event products, business tours
  • Development teamFor websites, apps and automation I bring in trusted designers and developers — and take responsibility for the result myself
Free

Free audit of your ads and website

Send a link to your website or Instagram — within 24 hours I'll show where you're losing leads and money, and what can be improved this very week.

🎁Bonus: a media plan with a forecast of leads and cost per lead for your niche in Kazakhstan.
Leave your contacts

Request sent!

Thank you! I'll contact you within 15 minutes during business hours.

Blog

Useful reads on the blog

Daily news from ad platforms and practical breakdowns for businesses in Kazakhstan (articles in Russian).

All articles (articles in Russian)
FAQ

FAQ

What businesses do you work with?

Small and medium businesses in Kazakhstan: healthcare, beauty, education, real estate, construction, services, online stores, HoReCa, B2B. If you're not sure whether your niche fits — write to me, I'll give you an honest answer.

Are you an agency or a freelance specialist?

I'm an independent specialist with a team. I run ads personally and bring in trusted specialists for design and development. You always communicate directly with me and get one result that I'm responsible for.

Do you work with other cities?

Yes. My office is in Ust-Kamenogorsk (15 K. Satpayev Ave.), and I work remotely across Kazakhstan: Almaty, Astana, Shymkent, Karaganda, Aktobe, Atyrau and other cities. I also work with clients from the CIS.

How does payment work?

Under a contract with my sole proprietorship, by bank transfer or via Kaspi. Ads — monthly, development — in stages: 50% upfront, 50% after acceptance. No hidden fees.

Can I order just a consultation?

Yes. The initial consultation and audit are free. If you need a detailed strategy or training for your specialist, that's a separate service.

How quickly do you respond?

During business hours (Mon–Sat, 9:00–20:00) — within 15 minutes on WhatsApp or Telegram. For clients under ongoing management — 7 days a week.

Contacts

Let's discuss your project

Leave your contacts — I'll get in touch within 15 minutes during business hours. Or message me right away: Telegram · WhatsApp · +7 747 942 58 36

Leave your contacts

Request sent!

Thank you! I'll contact you within 15 minutes during business hours.